by Jannan Poppen | May 27, 2022 | Blog
One of the most common questions we hear at Core Affinity is, “What is an affinity program?” In short, an affinity program is a partnership between a business and an organization or association where the business will offer special rates or services to the...
by Jannan Poppen | May 20, 2022 | Blog
Creating and executing an outstanding association member experience is one of the best ways to ensure that your association retains its existing members. Thinking about member experience holistically, that is, throughout the membership journey, allows consistency to...
by Jannan Poppen | May 13, 2022 | Blog
Having a plan to boost member retention is one of the most cost effective ways to keep your association membership thriving. Data suggests that it costs 5 to 25 percent more to attract a new member than to keep an existing member, so any effort put into keeping your...
by Jannan Poppen | May 6, 2022 | Blog
With so many member engagement strategies to choose from, sometimes it’s helpful to have a few easy and exciting member engagement strategy examples to inspire your organization’s next move. Ideally your organization has a comprehensive member engagement...
by Jannan Poppen | Apr 29, 2022 | Blog
Are you feeling lost when it comes to member engagement ideas? Or perhaps you know that membership engagement is important but you aren’t sure what exactly that means or looks like in practice. In order to build loyalty with your members and create enduring member...
by Erin Keating | Feb 15, 2022 | Blog
After joining Lucas and Erin for a great conversation about leadership, we thought it would be a good idea to deep dive into the dynamics of leadership and associations. As associations begin to execute their annual work plans or programs of work, there is no time...