by Erin Keating | May 14, 2021 | Blog
Speaking with David Peckinpaugh of Maritz Global Events last week in our 6 Degrees of Associations show was enlightening and inspirational. The live event industry was crippled this past year in the pandemic, not only creating deep cuts on the production side of...
by Erin Keating | May 5, 2021 | Video
We call this the year of the pivot and who else out there would better understand how associations are thinking about retaining strong revenue while having to turn everything upside down and sideways? Dr. Michael Tatonetti joins us to share key insights into how he...
by Erin Keating | May 5, 2021 | Video
The pandemic saw every corner of every business scrambling to figure out the grand pivot of 2020 but no area of revenue and engagement was affected more in the association world than live events. David Peckinpaugh joins us to discuss how Maritz Global Events addressed...
by Erin Keating | Apr 28, 2021 | Blog
Social network analysis (SNA) is a term that was relatively new to us when Sheri Jacobs with the Avenue M Group mentioned it in our discussion on 6 Degrees of Associations but now that we know it, we can’t get it out of our heads. What does SNA have to do with...
by Erin Keating | Apr 21, 2021 | Video
Sheri Jacobs has been studying business models and has worked in every area of the association world. Now she uses that experience to help associations achieve their goals through research, marketing, strategy and financial modeling. In this episode she tells about...