Pricing with Dr. Michael Tatonetti

Pricing with Dr. Michael Tatonetti

We call this the year of the pivot and who else out there would better understand how associations are thinking about retaining strong revenue while having to turn everything upside down and sideways? Dr. Michael Tatonetti joins us to share key insights into how he...
Event Innovations with David Peckinpaugh

Event Innovations with David Peckinpaugh

The pandemic saw every corner of every business scrambling to figure out the grand pivot of 2020 but no area of revenue and engagement was affected more in the association world than live events. David Peckinpaugh joins us to discuss how Maritz Global Events addressed...
Change Happens at the Edges…How to Get There

Change Happens at the Edges…How to Get There

Social network analysis (SNA) is a term that was relatively new to us when Sheri Jacobs with the Avenue M Group mentioned it in our discussion on 6 Degrees of Associations but now that we know it, we can’t get it out of our heads.  What does SNA have to do with...